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Company
Created in late 2007 by industry veterans, Imerex began just as the recession was getting underway. Navigating businesses through a down economy is the only experience we have known, and what seemed an unlikely time to start a business has become the foundation of our success. Although we are a young company, all client successes were generated during the economic downturn.
Imerex was created to fill a specific void in the marketplace. Between traditional agencies and the digital arena, there was a gap in understanding. Online efforts consisted mostly of banner ads and misguided keyword campaigns based on opinions and guesses, rather than data. Traditional advertising succeeded in traditional media but did not translate well online and new digital companies focused solely on technology, but left the consumer out of the equation.
Because Imerex combines over two decades of online marketing, media and advertising experience, we understand that digital marketing expertise isn’t something an agency can simply add-on to their existing services.
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