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Imerex is strategic marketing agency that develops and implements online marketing campaigns based on consumer research, user behavior analysis and statistical analysis. We use these findings to influence all of our marketing decisions.
Imerex services a wide array of clients, from B2B companies to ecommerce sites; has helped clients generate leads, increase the conversion rate of their sites, and increase sales. We work with clients to understand their business needs and to extract definitive goals for their website. Then, we create a plan of action to achieve measurable results. Whatever the need, Imerex provides a comprehensive set of services customized for each client:
| Online Consumer Research |
Understanding your target market, who they are and how they behave online is a critical component to a successful online marketing strategy. The internet is the world’s largest focus group where it’s possible to listen to consumers 24/7. Imerex can mine this vast data and provide you with a detailed analysis full of valuable insights that can influence your website, messaging and overall online marketing strategy.
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| Search Engine Marketing |
Search Engine Marketing involves the use of paid ads, otherwise known as pay per click ads, to provide additional visibility on search engine results pages. Learn More
| Search Engine Optimization (SEO) |
SEO is a vital component of any successful web presence. It helps increase a website’s position in the organic search results of Google, Yahoo, MSN (Bing) and other major search engines. Imerex optimizes sites based on user search behavior, not on guesses or opinions. We increase a website’s ranking under keywords that potential customers are using. This increases the visibility of your business to a qualified audience. Learn More
| Usability Optimization |
Site usability refers to a visitor’s level of ease when navigating your website. Imerex analyzes user behavior and interaction with your website along with industry best practices to enhance your site’s usability. Learn More
| Content Optimization |
Imerex writes content specifically for online users. Effective online content takes into consideration the visual layout, word choice and even sentence length. We offer an array of online content and copywriting services, from content optimization, to website copywriting, to crafting online articles and press releases. Learn More
| Analytics and Reporting |
With every service provided, Imerex provides full reporting and analysis to ensure that clients understand our data-driven decision making process. Our process is based on gathering data, analyzing it, then creating and executing that plan. Learn More
| Email Marketing |
There are best practices for sending emails that can greatly increase your likelihood for success. If you currently use or are considering using email marketing, Imerex can create emails that will get read and generate results. Learn More