Imerex News

XL Technologies, LLC Enlists Imerex to Provide Online Marketing for its eCampaignPro™ Email Marketing Service for Real Estate


Sherry-Lehman

SARASOTA, Fla.--(Business Wire)-- XL Technologies, LLC, a developer of web-based software applications for the real estate industry, has enlisted Imerex, Inc., an online marketing agency, to provide advanced online marketing strategies for its flagship product eCampaignPro(TM), which enables real estate professionals to market listings, recruit top producers and more through customizable, professional email flyers.

Imerex develops and manages strategic online marketing campaigns, created and executed with Internet user behavior at its core, for a variety of business-to-consumer, business-to-business and social networking clients. The Imerex closed-loop, iterative process integrates web site usability, search engine marketing, search engine optimization and conversion rate optimization to build brand equity and achieve a greater return on investment.

"In today's challenging market, real estate professionals are actively seeking more effective and cost-efficient ways to market properties and services and eCampaignPro provides just that through its email marketing flyer capabilities," said Robert Dodd, co-founder and CEO of XL Technologies. "Imerex's distinct approach to online marketing will allow us to precisely target highly qualified agents, brokers and real estate service providers, drive more traffic to and awareness of eCampaignPro and increase our subscriber base."

Designed for real estate professionals by real estate professionals, eCampaignPro enables real estate professionals and service providers to successfully market listings, promote open houses, recruit top producers, promote financing offers and more as simply, easily and efficiently as possible. The web-based service provides subscribers with unlimited access to the most up-to-date list of more than 1.1 million registered real estate agents, over 60 customizable, professionally designed email flyers, a web-based dashboard for tracking vital campaign statistics in real time, and unlimited customer support.

"We are very excited to partner with XL Technologies to grow awareness of eCampaignPro among the real estate community nationwide," said George Stolpe, director of business development at Imerex. "The Internet increasingly is becoming the key marketing tool for real estate professionals. The email flyers they can create and distribute through eCampaignPro provide the most targeted, cost-efficient tool for turning listings into sales."

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"We initially hired Imerex to better position our website in the search engines. However, in the months that followed, we quickly recognized the breadth of their scope. Imerex excels in creatively harnessing the power of online marketing." Learn More

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